158F3117E6DC145854A8AB63FBC6BF4F

Client:

Olivetree Boutique Tolo GR

Category:

Online Store Arts & Crafts

Discipline::

Web Design/Development

The Company

The Olive tree Boutique sells its locally made high quality handcrafted olive wood gifts to holidaymakers visiting Tolo during the tourist season.

The Challenge

The business was experiencing a limited activity in orders and strangely only trading for 6 months of the year to tourists visiting Tolo on vacation. Turnover was limited and solely dependent on the local market. 

An Online audit identified little Internet or social media presence, clearly, the business needed a boost!  

The Solution

The potential to present the business to a wider audience and extend trading throughout the year was enormous. 

The business identity was uplifted with a new name, colours, logo, social media channels set-up and the business listed with Google my business and local directories. The product offerings were grouped in a series of attractive compatible collections and sold online through an e-store.

Implementation of the Solutions

Ascend

All-in-one business solutions automate workflows & marketing activities.

DESIGN

Growth-Driven Design Launch & improve over time

branding

Re-vitalise brand identity with new name & logo to increase awareness 

marketing

Promote online to preferred market segments via an e-store & social media channels

Colour Scheme

Type monochrome

Font Pairing

Heading, Cinzel Decorative, Size 30px

Sub: Open Sans, Size 18px

Website Personalisation

Powerful Overlays

Website personalisation includes custom modal opt-in overlays for visitor sign -up, embedded massages and personalised incentives added to relevant pages, providing a uniformed experience for all visitors on the site. The site is optimised for visitor interaction and search engine optimisation (SEO)

 

GDPR Compliance

Data Gathering

The EU General Data Protection Regulation (GDPR) replaces the Data Protection Directive 95/46/EC and was designed to harmonise data privacy laws across Europe, to protect and empower all EU citizens data privacy and to reshape the way organisations across the region approach data privacy.  

All data gathering mediums on this website comply with the GDPR.

Dynamic Content

Wix e-store 

SEO optimised 

Accessible design 

Optimised for Mobile

Growth-driven design

Google analytics installed

Media channels connected

Language translator

User friendly layout

The Benefits

  • Puts you in control of your business, your development and your future

  • Improves your cash-flows

  • No commission fees on sales, you keep all the revenue generated

  • Gather & build your own customer/visitor database

  • Create a blog, newsletter, offers, updates for your business

  • Send out personalised seasonal inducements or offers 

  • Create your own customer loyalty programme for special guests

  • Promote your brand, online presence & visibility

  • Monitors & analysis of visitor activity

Thank you

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